Akshaya Medarametla

About Me

Digital marketing professional based in Hyderabad with hands-on experience in social media, content creation, and startup campaigns. Focused on D2C/startup creative strategies that drive real engagement and growth.

Featured Work: Funny Fellows

1. 1OverviewSocial Media & Content Growth Project (Instagram: @funny_fellows_539). Historical performance snapshots: 23K+ followers, 8.1M 30-day views, 1.3M highest Reel, 80K+ average Reel views.
2. 2What I Worked OnReel ideas • Hooks • POVs • On-screen text • Captions • SEO • Hashtags • Covers • Performance analysis

Featured Work: EduQra Hackathon 2026

1. 1AI Innovate Hackathon 2026National online event featuring 350+ registrations during the registration period over a 7-day development phase.
2. 2Case Study FormatChallenge: Driving national participation for a fast-paced online hackathon. | What I Did: Campaign creatives, social media promotion, registration campaigns, winner posts, and structured content planning. | Result/Learning: Achieved 350+ registrations and built strong community momentum.

Marketing Thinking

I don't start with 'What should we post?' 1. Audience → 2. Hook → 3. Format → 4. Measure I like testing ideas, looking at the response and improving the next piece instead of blindly repeating the same content.

Experience

1. 1EduQraDigital Marketing & Growth
2. 2Tech Mindsparc InnovationDigital Marketing Analyst
3. 3Project/Contract WorkDigital Marketing Work